Search is still king of the internet and how someone finds your business is a matter of life or death, well at least for your business. And how close your business appears at the top of search results should be an integral component of your digital marketing and communication strategy. Search Engine Optimization is the […]
If you’re going to change a venerable New York institution you better get it right the first time. If you didn’t know already New Yorkers have very little patience. And so it goes with the New York City subway map. This stalwart institution went essentially untouched since 1979 when Michael Hertz Associates replaced the […]
The headline grabbed my attention immediately, “Gadgets You Should Get Rid Of (or Not).” This recent article by Sam Grobart in the New York Times makes perfect sense. Desktop Computer: “You’re dead to me” Hi-speed Internet at Home: a keeper. Cable: trash it (unless you’re sports fanatic) Point-and-shoot Camera: on the endangered species list. […]
Informative infographic from Kissmetrics. If you’re marketing to men, think twice before using purple, and everyone hates orange and brown.
A logo and sleek website may not be enough to set you apart from your competitors. In 2011, engagement matters more than presentation and forms the foundation of the nine new rules for online branding today.
Anything is possible…it’s just up to your imagination.